Freakonomics Radio How the San Francisco 49ers Stopped Being Losers (Ep. 350 Update)
Jan 30, 2020
Witness the incredible journey of the San Francisco 49ers as they rise from nine consecutive losses to Super Bowl contenders. Explore the impact of key players and coaching changes that shaped their transformation. Delve into the legacy of a controversial quarterback and the challenges faced by the franchise. Gain insight into the grueling life of a football coach and the dedication required to craft success. Celebrate the resilience and camaraderie that fueled their remarkable comeback.
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49ers' Real Estate and Stadium
- Al Guido, 49ers president, oversees non-football operations, including land development.
- Levi's Stadium, built in 2014, hosts non-NFL events, showcasing the team's business acumen.
Kaepernick's Protest and Its Impact
- Colin Kaepernick's protest against racial injustice during the national anthem sparked controversy.
- Kaepernick's kneeling drew attention, but his career suffered amidst the political fallout.
49ers' Hiring Strategy
- The 49ers sought a coach and GM aligned in their career stage and working as partners.
- Candidates ranked their skills, revealing those who couldn't admit weaknesses.