
The Product Podcast Xero CPTO on Building an Agentic AI Platform to Manage Multiple Agents | Diya Jolly | E289
Mar 25, 2026
Diya Jolly, CPTO at Xero and former YouTube monetization lead and Okta CPO, talks about building JAX, an agentic AI platform that coordinates specialized subagents. She covers AI guardrails and human review for accuracy. She explains designing global platforms that scale while handling local tax and payment rules. She predicts conversational interfaces replacing static dashboards.
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Customer Empathy Drives Product Vision
- Product management requires deep customer empathy to find high-value opportunities.
- Diya Jolly emphasizes shadowing users, running support, and spending days with accountants to translate workflows into product vision.
Use Two Way Door Thinking For Decisions
- Treat decisions as one-way doors or two-way doors and choose data collection accordingly.
- For reversible choices run experiments; for irreversible ones (like pricing) gather extensive data and preserve optionality.
Assign Clear Owners And Metrics
- Assign clear decision owners and measurable metrics to avoid committee paralysis.
- At Xero Diya empowered cross-functional AI leaders to define end-to-end workflows while others give feedback but do not block decisions.
