Turn Your Podcast Into a Coaching Client Magnet with Arlina Allen | Ep 93

Your podcast can become the most powerful marketing engine behind your coaching business, and today’s conversation shows exactly how one host made that transformation.

 

Our guest is the creator of a long-running recovery podcast with more than 20,000 monthly downloads, 30 years of lived expertise, and a show that now brings in a steady stream of high-quality, highly motivated coaching clients. What started as a passion project has become the heartbeat of her entire business, fueling visibility, credibility, and demand for her programs.

 

In this episode, we unpack the exact podcast strategies she uses to grow her audience, generate leads, and build deep trust with listeners who eventually convert into clients.

 

Today, you’ll learn:

• How she structured her podcast to become the primary marketing engine for her coaching business
• The simple SEO, guesting, and swap tactics that drive her most reliable growth
• Why interview trades outperform traditional pitching in her niche
• How she filters discovery call leads and protects her time while increasing conversions

 

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💡 Bonus tips and resources

Blog: https://podwritten.com/blog/
Instagram: https://www.instagram.com/podwritten/

 

If you want to connect with today’s guest, explore her work here:
Website: https://odaatcoach.com/

Podcast: https://www.youtube.com/@theonedayatatimepodcast
Instagram: https://www.instagram.com/odaatpodcast/
LinkedIn: https://www.linkedin.com/in/arlinaallen/

💌 Questions or want to say hey?
Reach us at sam@podwritten.com