Wendy Forsythe on the evolution of teams and the new team model trends

In this episode of the RealTrending Podcast, Wendy Forsythe, CMO of eXp Realty, discusses the evolution of real estate teams, the challenges of scaling  and the importance of technology and profitability. She emphasizes the shift in mindset from traditional agent roles to team leaders acting as CEOs, focusing on holistic success and lifestyle balance. The conversation also highlights emerging trends and the future of team leadership in the real estate industry.

Here's what you'll learn:

• Teams have evolved significantly over the years.
• New agents joining teams are more likely to succeed.
• Scaling teams requires understanding operational efficiencies.
• Profit per person is a crucial metric for success.
• Team leaders must balance support and profitability.
• Automation and technology are essential for modern teams.
• Emerging trends include content creation and remote operations.

The RealTrending podcast features conversations with the brightest minds in real estate. Every Monday, brokerage leaders, top agents, team leaders, and industry experts join us to share their secrets to success, trends, and the lessons they’ve learned. Hosted by Tracey Velt and produced by the HousingWire Content Studio.