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David Ogilvy spent 80% of his time on the headlines, “On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.” So in this podcast I share 2 free headline analyzers, compare the results from the 2 by using the same headline on both, and then refine one headline to improve the score from 54/100 - 68/100 by using context words.
I mention:
Sharethrough
Coschedule
And am grateful for the insights shared by Joe Warnimont.
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The UnNoticed Entrepreneur