Dream Coach: Why Companies Should Support Their Employees’ Dreams With Brad Jeffress

Employers tend to forget that their employees have their own aspirations and dreams in life. Often, these people are working for us to fulfill them. However, companies do not have the environment to nurture and support them, leading to an unhappy workplace and unfulfilled employees. Brad Jeffress believes that if people are happier and more fulfilled, personally, they are going to do better at work. That is why he became a Dream Coach at IMA Financial Group. In this episode, he tells us all about what being a Dream Coach is and how it impacts your employees and your business. Brad shares his own experience of figuring out his career and working on his dreams and then provides some advice to both companies and employees on how to provide a space for the things we want to do in our lives. Tune in to this conversation and gain insights on the importance of allowing our people to fulfill their dreams. When they do, they become better for us.

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About the People/AI Strategy Forum
The People/AI Strategy Forum explores how leaders navigate the intersection of people strategy, leadership, and artificial intelligence. Hosted by Sam Reeve, Founder & CEO of CompTeam, the Forum features conversations with executives, practitioners, and experts shaping the future of work.

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