#55 FUNDAY Sweets: From Formulating Lollies on His Kitchen Bench to an 8-Figure Business in 5000 Retailers With Daniel Kitay

If you have a sweet tooth, you are going to love today’s guest. It’s Daniel Kitay, the founder of Funday Sweets.

Funday sweets is a natural confectionary brand that is sugar-free but honestly you couldn’t taste the difference. What started with Daniel formulating the mixtures and playing with different ingredients on his kitchen bench is now the fastest growing better-for-you lolly brand in Australia, selling to over 5000 outlets and selling millions of bags every quarter. 

In this episode we talk about just how the heck do you even start making a food product, how he dealt with such a high minimum order quantities and how he found stockists (Especially with the majors such as Woolies, Coles + Chemist Warehouse). 

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