Vladimir Baranov: Tech Founder & Executive Coach on Startup Myths, Leadership, and Emotional Intelligence

Unlock the realities of startup leadership and tech entrepreneurship in this insightful episode of The Brand Called You.

Host Ashutosh Garg sits down with Vladimir Baranov, a serial tech entrepreneur and executive coach for founders and technical leaders. Together, they explore the myths of entrepreneurship, the inner battles founders face, and the leadership skills required to scale both businesses and people.

From understanding why ideas should be treated as experiments, not identities, to developing emotional intelligence as an analytical leader, Vladimir shares practical frameworks, real-world examples, and coaching insights that every founder can apply immediately.

• Why curiosity is a founder’s greatest advantage • The biggest misconceptions founders have at the idea stage • How product-market fit determines success more than intuition • Common leadership blind spots for technical founders • How startups break down—and the early warning signs • Practical emotional intelligence tools for engineering-driven leaders • Balancing engineering perfection with business urgency • When and how to delegate without losing control • Growing into a C-suite role without losing your technical edge