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In this episode, we're going to look at how using buzzwords negatively impacts sellers. And 1 simple tip to avoid this pitfall.

00:00 – Introduction
 01:10 – Learning a new language, aka ‘vendor speak’
 02:00 – An email that will make your head spin 
 04:07 – How I learned to avoid using buzzwords 
 05:58 – 1 tip to help your messaging
 09:10 – Takeaway message to remember

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