Drew Holmgreen With Roel Frissen #DESIGNtoCHANGE Live from #IMEXAmerica

Drew Holmgreen, CED - Chief Brand Officer at Meeting Professionals International - (https://www.linkedin.com/in/drewholmgreen/ ) Drew always wanted to be in the NFL. But he says it’s okay that the scouts never came calling because leading a marketing team is like football, requiring strategy, cooperation, goals and occasional hard hits. He has a B.A. in Advertising from the University of Texas at Austin and started his career at McCann-Erickson Southwest working in new business and on a range of accounts. He’s been at Proof Advertising, TM Advertising and more recently Belmont Icehouse, where he helped grow a small creative boutique into a recognized regional powerhouse. Throughout his nearly 20 years in marketing and communications, he’s helped rack up success stories for every client he’s worked with (spanning multiple industries) and awards in every medium (from television to print, digital, experiential and beyond). He serves on the Board of Directors and as Marketing Committee Chair at Our Friends Place. And conducts keynotes at global conferences and events both virtually and in-person. In this episode he speaks with Roel Frissen