AI Explored How to Sell AI Services Without Selling Your Soul
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Mar 17, 2026 Anne Murphy, AI strategist and founder of She Leads AI, helps mission-driven leaders implement responsible AI. She discusses how to turn AI skills into paid services, why teaching workshops is a top lead magnet, and practical pricing and assessment tactics. Short, actionable strategies on selling value, designing workshops, and building long-term client relationships.
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Focus On Your AI Zone Of Genius
- Do not try to know every AI specialty; focus on your zone of genius and partner for gaps.
- Anne Murphy emphasizes teaming with trusted specialists rather than being a lone expert to scale AI services effectively.
Launch With Live AI Workshops
- Start by offering AI education workshops as your primary lead magnet to build trust and get reps.
- Use Eventbrite or live streams and accept imperfect delivery; Anne recommends low-overhead public workshops and LinkedIn lives.
Deliver A Wow Moment And A Playbook
- Give immediate, tangible value in trainings with a dopamine 'wow' moment and practical playbooks afterward.
- Anne asks attendees their roles, uses real use cases live, and always delivers a step-by-step follow-up playbook.