
[Un]Churned – The No. 1 Podcast for Customer Retention Redefining Compensation to Better Align CS Roles with Revenue Goals
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Jan 17, 2025 The hosts dive into how companies are reinventing compensation models to better link customer success with revenue outcomes. They discuss the evolving roles of customer success and account management, emphasizing revenue accountability and data management challenges. The conversation also touches on the impact of AI on content authenticity, particularly on social media platforms. Lastly, they stress the necessity for a solid strategy in customer success to cope with shifting expectations and leadership dynamics.
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Redesigning Comp Models
- CS leaders are redesigning compensation models to reward revenue-generating activities.
- One leader is structuring their CS function around a P&L to better understand profitability and revenue contributions.
Data Quality Concerns for AI
- AI innovation is promising, but many organizations have untrustworthy data.
- Kristi Faltorusso emphasizes the need for clean, accurate data to power AI effectively.
Data Management Best Practices
- Ensure data accuracy and consistency, especially contact information and customer data.
- Use governed technology approved by IT and security teams to store company data.
