
iGaming Daily NFL Betting Deals Expire: What’s Next for Sportsbooks? | Ep. 749
In today's episode of iGaming Daily, SBC Media Manager Charlie Horner is joined by SBC Americas News Editor Tom Nightingale and SBC Americas Business Journalist Justin Byers, and the trio unpack the NFL’s evolving betting landscape, the expiration of major sportsbook partnerships, and the league’s cautious stance on prediction markets.
Tune in to today’s episode to find out:
- Why NFL deals with FanDuel, DraftKings, and Caesars have expired
- How data rights and partners like Genius Sports influence negotiations
- What the NFL considers “objectionable” in prediction markets
- Whether sportsbooks are scaling back marketing spend
- What the future holds for NFL betting partnerships ahead of the next season
Host: Charlie Horner
Guests: Tom Nightingale & Justin Byers
Producer: Anaya McDonald
Editor: Anaya McDonald
Learn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.
Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
