Dishing Up Digital with Ellen Mackenzie

My Exact Strategy to Scale with ChatGPTt & AI in 2026 📲 (it gets to be easy)

13 snips
Nov 28, 2025
A practical playbook for treating AI as a creative partner, not competition. Short techniques for using voice memos to preserve your voice while scaling content. How to build and train custom GPTs with your own data for tone and workflow. Ways to embed AI into weekly routines for ideation, analytics, customer support, and repurposing content.
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INSIGHT

AI As A Creative Partner

  • AI is not the competition but a co-creator that protects your creative energy and reduces burnout for social media managers.
  • Ellen reframes AI from a threat into a tool that helps meet content demands without sacrificing human emotional intelligence.
INSIGHT

AI Preserves Creative Energy

  • AI reduces the pressure to churn content by enabling higher output without draining creative reserves.
  • Ellen compares social media to painting and says AI helps meet algorithmic demand while preserving research and sketching time.
ADVICE

Capture Ideas With Voice Memos

  • Use voice memos to capture raw ideas and feed them into ChatGPT to build outlines and preserve your original voice.
  • Ellen records short voice notes describing vision, title, or subject line, then asks AI to create an outline from that input.
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