Round Table China

How China is redesigning its digital welcome mat

26 snips
Feb 13, 2026
They unpack new multi-agency rules to make China’s digital services friendlier to foreign visitors. Topics include 14 concrete measures covering payments, telecoms, housing, healthcare and tourism. They explain mobile payment integration for overseas cards and multilingual platform features. They explore bilingual hospital kiosks, film-driven travel campaigns, and why seamless digital access matters for rising visitor numbers.
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INSIGHT

Ambitious Cross-Department Digital Push

  • China issued cross-department guidelines to make digital services easier for foreign visitors and overseas residents.
  • The aim is a globally leading inbound digital standard by 2030 that aligns with international norms.
ADVICE

Enable Overseas Wallets For Payments

  • Link overseas cards and e-wallets to domestic wallets so visitors can pay with familiar apps.
  • This reduces currency handling for Chinese merchants and simplifies purchases for tourists.
ADVICE

Make Language Options Obvious

  • Encourage platforms to offer clear translation tools and multilingual interfaces across major apps.
  • Make language switches discoverable so visitors don't have to guess where to find English or other options.
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