The Playbook Podcast

Texas scold 'em

Feb 18, 2026
A Texas Senate primary explodes after a late-night interview is pulled, fueling viral fundraising and media attention. The hosts unpack how social media reshaped the moment and elevated one candidate. They examine race, campaign ads, and intra-party divisions driving a bitter Democratic contest. The conversation also touches on White House midterm strategy and the politics of a major Springsteen tour.
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ANECDOTE

Pulled Colbert Interview Became A Breakthrough

  • James Talarico's Late Show interview was pulled by CBS at the last minute and then posted to YouTube.
  • Talarico framed the removal as censorship and raised significant attention and donations in 24 hours.
INSIGHT

Attention Economy Powers Modern Campaigns

  • The episode shows how mastering the attention economy can amplify a low-profile candidate overnight.
  • Social media virality can convert perceived censorship into fundraising and momentum.
ANECDOTE

Crockett Hits Back On Racism Allegations

  • Jasmine Crockett responded on the trail, accusing Talarico's advertising of being racist and campaigned aggressively.
  • Her supporters amplified the criticism and she aimed to show she's a fighter who resists Trump.
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