Acquiring Minds

Leaving Apple to Buy a Real Estate Business with 150+ Agents

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Jul 19, 2022
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ADVICE

Avoid Revealing Your Hand Early

  • Avoid showing desperation by revealing your offer or flexibility too early in negotiations.
  • Be prepared to walk away quickly instead of letting a negotiation drag weeks.
ANECDOTE

Expanding Cities Unlocked Deals

  • Expanding Kinza's city list to Austin, Seattle, Portland and others immediately produced a new pipeline.
  • Within a week she had three businesses and found the Austin target she bought.
ANECDOTE

Facing Bias During Seller Visits

  • A broker warned a seller might not "get along" with a woman, and the seller repeatedly addressed Kinza's husband instead.
  • That visit made her realise cultural fit matters and she dodged a bad match.
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