The $100 MBA Show

MBA06 Building Your Audience

4 snips
Aug 12, 2014
Building an audience is key to success. Proving your value with valuable content is essential. Utilize freemiums to capture emails and foster relationships. Engage with other audiences through guest blogging and podcast appearances for added credibility. Ensure your website is enticing before inviting traffic, highlighting both the pain points and your offerings. Networking at events can amplify your message, while perfecting your pitch beforehand saves on ad spend. Patience and preparation are crucial for lasting growth!
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INSIGHT

Audience Is Your Greatest Asset

  • Your audience is your biggest asset and deserves investment.
  • Prove worthiness by producing valuable content that demonstrates the customer experience.
ADVICE

Use Freemiums To Capture Emails

  • Offer a freemium in exchange for emails to start your list.
  • Treat freemium subscribers as customers and support them personally.
ADVICE

Borrow Other Audiences

  • Get in front of other people's audiences via guest blogging and podcasts.
  • Offer useful content so listeners visit your site and opt into your freemium.
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