167 – How I use Agile and WordPress to launch a minimal viable product with Marius Vetrici

Today we stray into waters that we don't often swim in. We're talking about Agile development and launching a Minimal Viable Product, and the person I'm talking to is Marius Vetrici. Marius is a WordPress developer and runs an agency of twelve people... so he's got to have all his processes in place to ensure that his business is profitable and that his clients are happy. This discussion centres around a long post that Marius wrote entitles "Agile WordPress Development: How To Maximize The ROI Of Your MVP Website". In that post we learn that Marius had to learn to have processes in place because of a $200,000 project that just got out of hand. The product that he launched did not have the research done properly before the work started, and as such there was no real understanding of exactly what it was that they were trying to build. We talk about structuring work into sprints, how these sprints map to goals and how WordPress is the perfect tool to do all of this with minimal time and cost. Honestly... really interesting.