The SDM Show Episode 411: InstaWP Update With Vikas Singhal
13 snips
May 2, 2024 Vikas Singhal, an InstaWP expert, discusses new features, community engagement, effortless form integration, benefits of static websites, security in WordPress, pricing challenges, and upcoming enhancements in the WordPress ecosystem with the host. They also touch on future events, sponsor acknowledgments, and InstaWP access.
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Episode notes
Email Marketing Boosts Sales
- Use email marketing with regular newsletters and campaign chains to engage and convert free users.
- Black Friday email campaigns boosted InstaWP license sales significantly.
Discounting Undervalues Products
- Frequent discounting in WordPress products risks undervaluing services.
- Sustainable pricing balances customer value and business viability.
Value Your Services Enough to Raise Rates
- Raise rates if clients don’t value your services to maintain business health.
- It’s okay to let clients leave if they do not see the value you provide.