
The EdUp Experience What Happens When You Call Employees 'Collaborators' Instead? 13% vs 35% Turnover - with Mikhail Shneyder, Chief Executive Officer, Nightingale Education Group
Sep 17, 2025
Mikhail Shneyder, CEO of Nightingale Education Group, shares insights on scaling nursing education from 1,000 to nearly 10,000 students in just five years. He discusses the benefits of referring to staff as 'collaborators' to foster a positive culture and reduce turnover to 13%. Mikhail emphasizes the importance of a fully distributed education model and the integration of AI and VR technologies. His vision includes a future of individualized, competency-based education that prioritizes student outcomes over traditional metrics.
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Carve-Out For Innovation Accelerates Adoption
- Nightingale created Nightingale Innovations to build VR and AI tools and pilot them first with the college.
- Successful pilots become licensable products for other institutions and employers.
Engage Employers To Shape Competencies
- Involve employers as sponsors and curriculum partners rather than token advisory members.
- Use employer input to shape competencies and workforce development pathways.
Design Language Drives Organizational Resilience
- Nightingale's organizational framework centers purpose, pathway, and impact to unlock collaborator creativity.
- That deliberate design lets teams adapt through crises like COVID without losing mission focus.

