INspired INsider Podcast [One Question] Consumer Advocacy and Creating a Good Product with Kara Goldin Founder of Hint
Today we have Kara Goldin, founder of San Francisco based Hint Inc. Hint products can be found at places like Whole Foods, Starbucks, and many more locations because they produce one of the leading brands of unsweetened flavored waters and their products include Hint Water, Hint Fizz, Hint Kick and even Hint Sunscreen.
Hint Water is flavored only with natural fruit, without unnecessary additives and sweeteners and even has zero calories.
Since its launch in April 2005, Hint has grown to an estimated $90 million beverage company.
Here's a glimpse of what you'll learn:- [1:10] Jeremy introduces his guest, Kara Goldin.
- [2:30] Kara talks about launching her product in the New York marketplace.
- [8:00] Consumer advocacy and providing a product that connects with cancer patients.
What comes to mind when you hear the term "Consumer Advocacy?" Is it a term that interests you or does it turn you away? As a business leader, what steps are you taking to ensure your products or services contribute to the common good? On this episode of Inspired Insider, you'll hear from entrepreneur and innovator, Kara Goldin. Kara is on a mission to deliver a high-quality product that benefits her customers. She is passionate about educating and serving the public and empowering other leaders to do the same. You don't want to miss out on this fascinating conversation with Kara!
How confident are you of the strength and resiliency of your brand? Do you think that it could perform well in a highly competitive marketplace like New York City? On this episode of Inspired Insider, you'll hear from Kara Goldin as she shares her story of taking her product from the west coast to the highly competitive east coast market. Kara found it a difficult but ultimately rewarding experience as her product and the organization that she built came out stronger on the other end of the experience. Find out how Kara's experience and the lessons she learned can be applied to your brand by listening to this informative episode!
What does it look like for a company to create a product that benefits the common good? Is it a primary motivator and driver for the company or is a secondary byproduct? On this episode of Inspired Insider, business leader Kara Goldin opens up about her product and how Hint became a helpful asset for people undergoing chemotherapy. From the start of her journey, Kara and her team had the subject of health in mind. They wanted to create a product that would not only taste good but help renew an interest and a passion in the public around products that are healthy. To her surprise and delight, Kara discovered that many chemotherapy patients were finding Hint Water to be a refreshing and welcomed change to their typical diet. To hear more about Kara's story and her journey starting and running Hint, make sure to catch this episode!
Resources Mentioned on this episode Sponsor for this episodeRise25 is where entrepreneurs of 6,7, and 8 figure businesses come together live and in person every few months to solve their biggest business challenges through this high-level Mastermind group. Each member leaves each week with lifelong friendships and actionable steps to take their business to the next level. Check out Rise25.com - a group run by myself and cofounder John Corcoran. Rise 25 is application only.