YouTube is now one of the most influential sources of health information in the UK.
In this RSM Podcast episode, Annabelle speaks with Vishaal Virani, a clinician leading YouTube’s UK health strategy, about how the platform approaches medical accuracy, tackles misinformation, and elevates trusted sources like the NHS.
We explore how algorithms shape visibility, Youtube's “health shelves” and what they mean for credibility, and what healthcare can learn from digital creators about clarity and communication.
If health journeys now begin on YouTube, we discuss: how do we safeguard medical truth at scale?