iGaming Daily Ep 706: Surviving the Headwinds: Betsson’s Playbook for Growth
In today’s episode of iGaming Daily, SBC’s Editor-at-Large Ted Menmuir is joined by CEO of Betsson AB Pontus Lindwall as the pair discuss Betsson’s financial resilience, navigating regulatory and tax headwinds, and the strategic outlook for M&A and growth heading into a pivotal 2026.
Stay tuned to the second half of the podcast where SBC Media Manager Fernando Noodt is joined by Ted Menmuir to debrief the week’s biggest industry stories, including major M&A moves and what shifting investor sentiment means for European gaming PLCs.
Tune in to today’s episode to find out:
- Why Betsson continues to deliver record-level revenues and double-digit margins despite rising regulatory and tax pressures
- How Lindwall views taxation as a competitive filter between regulated and unregulated markets
- What Betsson’s €150m+ net cash position signals about its M&A ambitions
- Why Betsson is seen as a bellwether for European gaming stocks and what that means for the wider industry
- How investor expectations are shifting from cost-cutting to smarter, more enterprising leadership ahead of 2026
Host: Fernando Noodt
Guests: Ted Menmuir & Pontus Lindwall
Producer: Anaya McDonald
Editor: Anaya McDonald
Learn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalized CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.
To see how this approach comes to life, Optimove Connect returns to London on March 11 and 12, 2026. It is the only user conference where marketers from around the world share real-world results of Positionless Marketing driving efficiency and ROI. Register at connect.optimove.com.
Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.