In this episode, guest Don Zuidema shares his business journey and how he scaled his AEC business. He discusses the significance of relationship building, the role of marketing, benefits of a seasonal model, and the value of outsourcing CFO and CMO roles. Zuidema also highlights the importance of reliable service delivery, and the use of technology in the AEC industry.

Connect with Don Zuidema - LinkedIn: https://www.linkedin.com/in/donzuidema/ Website: https://www.restoreworks.com/ Connect with Justin & Will - Will's LinkedIn: https://www.linkedin.com/in/willforet/ Justin's LinkedIn: https://www.linkedin.com/in/justneagle/ Learn More & Connect With Spot Migration - Website: https://www.spotmigration.com LinkedIn: https://www.linkedin.com/company/spot-migration Facebook: https://www.facebook.com/spotmigration Youtube: https://www.youtube.com/c/Spotmigration Do you want to be a guest on the show? Go to https://buildingscale.net/guests Need to discuss your IT and Cybersecurity Strategy? Go to https://buildingscale.net/help

(0:00) Introduction and guest Don Zuidema's business journey (7:27) Scaling the business in three chapters: learning, scaling light, and heavy-duty scaling (18:37) The importance of building relationships and the role of marketing in the AEC industry (27:37) The benefits of a seasonal business model and decision to outsource CFO and CMO roles (35:09) Learning from marketing experiments, refining strategies and the role of a CMO (44:30) Ensuring reliability and consistency in service delivery, and building trust in outsourcing roles (50:24) Embracing technology in AEC businesses and viewing safety as an investment (59:55) Reflecting on 20 years in the AEC industry and the value of peer groups for business owners (1:03:59) How to connect with Don Zuidema and closing remarks

Going From A One-Man Show To A 40-Person Multi-State Operation with Don Zuidema - RestoreWorks