
Sweathead, A Strategy Podcast Neurodivergence As A Chief Strategy Officer - Kevin Chesters, CSO, Author of The Creative Nudge
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Oct 21, 2024 Kevin Chesters, Chief Strategy Officer and author of The Creative Nudge, shares his insights on navigating life with autism. He discusses the emotional clarity gained from his late diagnosis and the importance of empathy within families. Chesters emphasizes the need for simplicity in communication strategies, advocating for clarity in an information-heavy industry. He also critiques traditional recruitment methods, urging for inclusivity that embraces neurodiversity, while reflecting on his entrepreneurial journey and the personal insights gained through leadership.
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Use Diagnosis To Explain, Not Excuse
- Use diagnosis to explain behaviour but not to excuse poor conduct; take responsibility and improve.
- Kevin's psychiatrist recommended he speak in schools and businesses to normalise autism and show it's possible to succeed.
Workplace Fails Neurodiverse Candidates
- Kevin highlights that only a minority of autistic adults are in any form of employment, partly because many are undiagnosed.
- He stresses companies often perform lip service to neurodiversity while recruitment processes exclude difference.
Force Yourself To Say One Thing
- Reduce ideas down: list everything then cut to five, two, then one to find the essential message.
- Prioritise the single critical message because the brain gets overloaded by too much information.

