
AI in Action Decision intelligence: Thoughtful, data-driven choices
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Jul 29, 2025 In this insightful discussion, Cassie Kozyrkov, CEO of Koyzr and a pioneer in decision intelligence, explores the powerful intersection of data, AI, and human insight. She emphasizes that data is only as useful as the decisions it informs. The conversation covers the importance of prioritizing quality data over quantity, managing cognitive biases, and the shifting landscape of decision-making with generative AI. Cassie highlights how personal experiences shape AI and decision-making processes, making it crucial for leaders to adopt a thoughtful, evidence-based approach.
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Start with Clear Priorities
- Collect good data by first defining what would change your mind and what you understand as truth.
- Prioritize responsibility and trust in decision making before gathering data.
Set Defaults and Evidence Bar
- Define a default action before gathering more information when making big decisions.
- Decide what evidence is needed to change your default, making thoughtful judgment calls over "right" answers.
Value and Limits of Intuition
- Intuition is valuable for decisions with domain experience and low stakes.
- For unfamiliar, high-stakes decisions, relying solely on intuition can be risky and less effective.




