Masters of Scale DraftKings’ next big bets, with CEO Jason Robins
28 snips
Feb 12, 2026 
Jason Robins, co-founder and CEO of DraftKings, leads the company’s push into sports betting, fantasy sports, prediction markets, and AI-driven product innovation. He discusses Super Bowl-scale operations, experimenting with ads and live in-game betting, investing in responsible gaming with AI, and staying innovative as the company scales.
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AI As A Responsible-Gaming Amplifier
- AI can combine signals across marketing, support, and VIP contact to flag risky behavior.
- Humans then review flagged cases to intervene responsibly.
Predictions Complement Traditional Betting
- Prediction markets differ in regulation and product experience from traditional betting.
- They offer incremental revenue and access in states without legalized online sports betting.
From Daily Fantasy To Mobile First
- DraftKings began as three founders focused on Daily Fantasy Sports.
- They prioritized mobile early and rode that shift to dominate the market.