
Bloomberg Businessweek Warner Bros. Reopens Talks as Paramount Signals Higher Bid
Feb 17, 2026
Bill Smead, founder and CIO at Smead Capital Management, offers a market historian’s take on AI-driven investing. Max Abelson, Bloomberg finance reporter, digs into the newly released DOJ files and Leon Black’s ties to Epstein. Mark Gurman, Bloomberg tech editor, previews Apple’s AI wearables, Siri updates, and product timelines. They discuss bidding drama at Warner Bros., massive document processing, and AI market mania.
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Reopened Bidding Could Raise The Price
- Paramount offered at least $31 a share and Warner Bros. reopened talks to see the offer in writing.
- Warner Bros. still recommends the Netflix deal but will weigh a superior written bid and allow Netflix to match it.
Incumbent Advantage Shapes The Duel
- Paramount's bid is backed by Larry Ellison and could escalate the auction if they go materially higher.
- Netflix as incumbent only needs to match equivalent terms, so small increases may be met and big ones could force a swap.
Apple's Wearables Strategy Hinges On Siri
- Apple is building multiple AI wearables: pendant, AirPods, and smart glasses with different cameras and tiers.
- All launches hinge on a significantly improved Siri (code-named Campo) and Gemini model integration.

