People vs Algorithms Everything is Fine (Really)
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Sep 5, 2025 Troy explores the diverse media landscape, highlighting the rise of niche publications amidst institutional media gloom. Alex discusses the implications of Google's antitrust situation and its impact on competition. An anonymous banker shares insights on notable media acquisitions, such as Paramount's deal with The Free Press. The conversation takes a culinary turn with a cheeky discussion about luxurious food items at the U.S. Open, including $100 chicken nuggets with caviar. Lastly, they touch on the increasing popularity of padel in the sports world.
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Make Events Central, Not Peripheral
- Build events that become the center of an ecosystem instead of one-off meetups.
- Aim for marquee gatherings (like SXSW or Cannes) that attract repeat, high-value participants.
Use Media As A Front Business
- Use media as a front business to build audience for your core product instead of chasing media sales alone.
- Leverage content to drive margins in adjacent businesses like games or commerce.
Print As Premium Cultural Moment
- Print can survive as a premium, less-frequent physical product tied to cultural moments and activations.
- Magazines may become high-priced bookazines that serve merchandising and influence roles.