We Are For Good Podcast - The Podcast for Nonprofits 418. Building Effective Email Marketing (spoiler: small nonprofits are killing it!) - Tim Sarrantonio
Meet Tim. Not only is he Director of Corporate Brand at Neon One, but he’s also the Vice Chair of the Fundraising Effectiveness Project, which helps nonprofit organizations increase giving at a faster pace by providing them with tools for tracking and evaluating their annual growth in giving. He’s bringing his expertise and insights from recent fundraising reports and sharing the role email marketing plays in successful fundraising strategies right now. If you tuned in for episode 317, you might be asking yourself, “Two email convos in one week?” Yup! It’s really that important. Don’t miss it!
💡Learn
- Overview of the Fundraising Effectiveness Project
- Key findings from recent industry reports and other benchmarks
- 5️⃣Tips for creating effective emails
- Case studies that serve as blueprints for building an effective email program
Today's Guest
Tim Sarrantonio, Director of Corporate Brand, Neon One + Vice Chair, Fundraising Effectiveness Project
For more information + episode details visit: weareforgood.com/episode/418.
📅 Don't Miss These Free Upcoming Events! 👇
APRIL 29: Working Session Live: Forecast Your Monthly Giving Growth in 2026 with Dana Snyder (and the pathways to get you there!)
MAY 14: ImpactUp: Story This quarter, we're going deep on your most powerful (and underused) tool - Story. Local meetups happening worldwide. Find one near you.
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