Write • Build • Scale She Built An 100,000+ Audience Writing Online (Here's How...)
10 snips
Sep 28, 2025 Sinem Gunel, a writer and entrepreneur who co-founded Write • Build • Scale, shares her journey of building a 100,000+ audience on Medium and Substack. She highlights why consistent writing alone isn't enough, emphasizing the importance of iteration and feedback. Sinem discusses the value of having an email list and why focusing on one platform can accelerate growth. Overcoming her limiting beliefs about monetization, she shares her initial steps into coaching and courses, ultimately revealing that mastering buyer psychology is key to transforming from writer to business owner.
AI Snips
Chapters
Transcript
Episode notes
Consistency Needs Iteration
- Consistency alone is insufficient; pair it with iteration and feedback to improve over time.
- Sinem turned consistent publishing into growth only after actively seeking feedback and iterating on her work.
Get Peer Feedback Early
- Ask peers for feedback and join writer communities to get actionable critique on your work.
- Print competitor articles and compare introductions to discover concrete improvements.
Learn By Conversation Not Metrics
- Audience data on platforms can be shallow, so focus on direct conversations in comments and groups to learn motivations.
- Sinem learned reader needs by replying to comments and running live sessions in Facebook groups.