
Coaching for Leaders 779: How to Address Bad Behavior, with Nilofer Merchant
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Apr 20, 2026 Nilofer Merchant, management thinker and founder of The Intangible Labs, explores how organizations tolerate and reinforce bad behavior through norms. She outlines clarity on acceptable conduct, brief interruption tactics like “I don’t know if you mean to…”, and ways to get colleagues to co-create and enforce new norms. Practical stories and simple signals show how to shift culture without escalating conflict.
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Idea Theft Drove Talent Away
- Alex left after her six-month project idea was effectively presented by someone else without credit.
- Nilofer describes the boss shrugging and saying "ideas get stolen," which led Alex to depart and the team to lose future innovation.
Ignoring Norms Dries Up Innovation
- Not addressing hurtful norms causes disengagement and lost innovation, cascading beyond the person to team and company.
- Nilofer argues the "field" that grows ideas dries up when contributors are dismissed, shrinking long‑term outcomes.
Bad Behavior Is A Barrel Not Just Apples
- Bad behavior is rarely just a few bad apples; it's the persistent organizational norms or "the barrel."
- Nilofer frames change at three levels: micro (individual), meso (relational), and macro (systems), highlighting the meso layer as the leverage point.




