553. Insights: How can good UX design make financial services accessible?

Our expert hosts, David Brear and Lindsey Kistler, are joined by some great guests to talk about designing products for fintech & insurtech.

We cover how to make design in the context of Fintech & insurtech stand out, gamification, getting information across to users seamlessly, the role of the UX designer, and much much more.

This week's guests include:

• Dominic Holton, COO, DeadHappy
• Edoardo Moreni, Co-Founder & CEO, Emma

All of this and much much more on today's episode!

This episode is sponsored by Temenos.
Temenos is the world’s leader in banking software, helping over 3,000 banks serve over 1.2 billion people. Our purpose is to make banking better. Together with our community, we make banks more successful, individuals better banked, and society better served. With our software banks can create more human digital experiences, hyper-efficient business models, and transform their back-office. Our clients are the highest performing banks with cost-income ratios which are twice better than the industry average.
Learn more at Temenos.com.

This episode is sponsored by Blueshift.
Customers expect more from their digital experience and their personal finance is no exception. Blueshift empowers fintech and financial institutions to create secure customer profiles and intentional, relevant experiences for customers. Whether in app, on site, in branch, or anywhere else, Blueshift’s SmartHub CDP helps brands like Lending Tree and ClearScore turn data into personalized experiences that increase retention, satisfaction, and revenue. Learn more about the Blueshift at[ blueshift.com](blueshift.com/11fs).

This episode is sponsored by WaveMaker.
This podcast is sponsored by WaveMaker, the industry's most open, API-driven low-code platform for hyper-accelerating embedded finance applications. Are APIs alone enough to broaden and scale your market adoption? Do you need customers to go live faster? How about self-serve capability in your partners' and customers' hands to build and customize their web and mobile experiences?

WaveMaker delivers a rich drag-and-drop visual studio that fintechs, brands, and financial institutions use for rapidly composing serious banking and financial services apps. Pro and citizen developers can easily consume your APIs and build in a WYSIWYG, enterprise-grade environment; leverage custom pre-built components with APIs, logic, and UI; or even build out complete embedded finance journeys that customers can extend or customize. The possibilities are endless. Visit www.wavemaker.com today.

Fintech Insider by 11:FS is a podcast dedicated to all things fintech, banking, technology and financial services. Hosted by a rotation of 11:FS experts including David Brear, Simon Taylor, Jason Bates and Sarah Kocianski and joined by a range of brilliant guests, we cover the latest global news, bring you interviews from industry experts or take a deep dive into subject matters such as APIs, AI or digital banking.

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Follow us on Twitter: www.twitter.com/fintechinsiders where you can ask the hosts questions, alternatively email podcasts@11fs.com!

Special Guests: Dominic Holton and Edoardo Moreni.

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