Saying No to Clients and Prospects Will Set You Up for Success | Episode 020

You might think saying "yes" to more jobs and custom client requests may grow your business, but in reality, it can set you up for failure.

One of the hardest things to do is to say "no" to a prospective client who is willing to give you their money for an ask or service that you either don't provide or haven't fleshed out yet.

Jake and Cody go through a few examples of how saying "no" is a much better solution than taking on a task you're either not prepared for or don't have the resources to execute effectively.

The easiest way to know if you should say "no" is if saying it pushes your business in the direction you want to take it. If saying "yes" to something moves your business in a direction that is counter to what your goals are, then you should have said "no".

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