
Thoma Bravo's Behind the Deal How Carl Thoma and Orlando Bravo Built the Largest Tech Buyout Firm
Apr 11, 2024
Co-Founders and Managing Partners Orlando Bravo and Carl Thoma discuss building Thoma Bravo, industry consolidation, successful deal-making, learning from mistakes, building trust, private equity culture, and teamwork for success in the tech buyout world.
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Negotiating Deals
- In deal-making, prioritize negotiation over simply paying the asking price.
- Remember, you get what you negotiate for, not just what you pay for.
Learning from Mistakes
- Orlando Bravo made mistakes early in his career, leading to losses.
- Carl Thoma didn't fire him, viewing the experience as valuable training.
Turning Mistakes into Success
- Early career mistakes can develop investment acumen, but too many can erode confidence.
- Learning from failures and capitalizing on gained experience is crucial for success.

