EP 93 Social Intelligence: Listening To The Raw Truth

Jackie Cuyvers, Founder & CEO of Convosphere, has spent her life understanding People through what they say and how they say it.  Social Intelligence and Social Listening are what allow us to really understand what People want, what they really think about a brand or how much respect they have for their workplace.  Surveys and 360 assessments are not the answer, but it is the unprompted and unfiltered insights that help paint a true picture of what’s going on.  Jackie also shares that context is as vast and nuance as the world languages.  When businesses desire to enter new markets, it’s important to understand that our humor, needs and slang don’t always translate- So before you launch that new product in Japan, make sure you are not just translating the text on the packaging.  Having high social intelligence requires strong EQ and despite the analytical nature of the process, understanding human behavior and emotions is paramount. Getting the right answers, is about asking the right questions, in the right place. Jackie and her Team believe that the answers are all around us, but we must look in the unprompted and unfiltered places to really gain the truth. If we can properly invest in the seeking the truth, we can propel our Teams and companies to new levels. Learn more about Convosphere: www.convosphere.com

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