In Depth How Wes Kao coaches founders to influence, lead, and get what they want | Wes Kao (Executive coach, co-founder of Maven)
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May 22, 2025 
Wes Kao, an executive coach and co-founder of Maven and the AltMBA, shares insights into effective leadership and communication. She introduces her 'personality-message fit' framework, debunking myths around charisma. Wes emphasizes the significance of self-awareness and authenticity in communication. She explains how to navigate the complexities of founder-executive dynamics and addresses the importance of clarity in strategic thinking. With anecdotes on raising personal standards, this conversation is a masterclass in influence and self-expression.
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Recognize Limits Of Changing Paths
- Most people stick to their career paths due to status quo bias and sunk costs.
- The deck is stacked against improving in areas that don't come naturally.
Get Specific On "More Strategic"
- Clarify what your manager really means by "be more strategic".
- Ask for specific examples and feedback before making changes.
Prioritize Worthwhile Problems
- Prioritize solving problems that have meaningful impact.
- Learn to distinguish which problems warrant resource investment.