Episode 68: How to Build a Privacy Program with Charm & Gravitas

Sheila Colclasure joins host Alan Chapell to discuss some key lessons learned in a career that included significant privacy, AI and data governance roles at Acxiom and IPG. Sheila shares what inspired her to coin the term “March Fairness” as well as a few secrets on how to influence senior decision-makers on privacy and data governance issues.

You can find the Chapell Regulatory Insider at https://chapellreport.substack.com/

Takeaways

• Sheila's journey into privacy began in 1997 at Axiom.
• Building a culture of privacy is essential for success.
• Documentation is crucial for privacy and AI governance.
• Words matter in privacy and AI governance discussions..
• Data brokers play a vital role in the information services industry.
• Regulatory scrutiny on data brokers has evolved over the years.
• March Fairness highlights the importance of fairness in data usage.
• AI presents new challenges and opportunities for privacy.
• Understanding corporate strategy is key for privacy professionals.
• Sensitive data should generally be avoided in advertising use cases.

Chapters

00:00 Introduction to Sheila Colclasure and the evolution of privacy governance.

02:00 Sheila’s privacy origin story and early work building Acxiom’s governance program.

04:20 Lessons from auditing data sources and creating ethical data sourcing standards.

09:20 Why documentation and governance discipline matter in privacy programs.

11:00 Building a digital responsibility framework across dozens of agencies at IPG.

17:30 The evolving debate around data brokers and regulatory scrutiny.

26:00 The concept of “March Fairness” and applying fairness to data governance.

30:30 AI, governance challenges, and the coming impact of quantum computing.

41:30 Career advice for privacy professionals

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