Modern Wisdom #176 - Catch Up 105
May 28, 2020
Join Jonny, a co-founder of Propane Fitness, and Yusef, a fellow co-host, as they delve into their lives with a dash of humor. They share insights on Joe Rogan's Spotify deal, new morning rituals, and the baffling phenomena of pigeons having seizures. Their conversation takes quirky turns from titanium earplugs to the world of podcast advertising. They reflect on the evolution of media consumption and engage in playful banter about sleep aids, health supplements, and the intricate nuances of navigating social media.
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Rogan's Spotify Deal
- Joe Rogan's move to Spotify is the biggest podcast deal ever, raising Spotify's market cap by billions.
- This signals podcasting's increasing value and potential for billion-dollar deals in the future.
Dynamically Inserted Ads
- Chris Williamson dislikes dynamically inserted ads in podcasts, like those on True Geordie's.
- He prefers host-read ads, finding them less jarring and more relevant to the content.
Shift in Podcast Advertising
- Podcasting advertising is currently like the early internet, lacking sophisticated targeting.
- Spotify's move towards dynamic ads signifies a shift towards more targeted advertising within podcasts.
