The Human Kinetics Podcast The Importance of Soft Skills in Training and Coaching with Lee Boyce
Sep 6, 2024
Lee Boyce, Toronto-based strength coach and educator known for teaching and prolific fitness writing. He talks about why soft skills close the gap between science and client success. Conversations cover reading client motivations, tailoring communication across ages and personalities, building rapport through broad interests, and handling conflict and confidence in coaching.
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Soft Skills Are The Missing Link To Client Retention
- Soft skills bridge the gap between technical knowledge and client retention.
- Lee Boyce explains clients have different reasons for training (aesthetics, performance, mental clarity) so meeting their 'why' improves rapport and adherence.
Expand Your Interests To Build Rapport
- Do broaden your interests beyond fitness to create conversational entry points with clients.
- Lee Boyce recommends learning clients' hobbies, TV, music, or sports so you can authentically wear the right version of yourself and build rapport.
Learning Pop Culture To Connect With Teen Athletes
- Aaron Patterson shares adapting to mostly female teen athletes by learning their interests like One Direction.
- He uses simple prompts like asking how school was to carry an entire session conversation and ease their minds before training.
