The Art of Selling Online Courses 205 $124,717 in 30 days with This Simple Funnel
12 snips
Nov 11, 2025 Boris Mez, a funnel expert at Data-Driven Marketing, shares his journey of helping a guitar teacher earn $124,717 in just 30 days. He emphasizes the power of simplicity, revealing that a new course, a decent sales page, and effective bonuses were key. Boris discusses the importance of using survey data to identify audience needs and the significance of transparency in pricing. Unexpectedly, a lower-than-average order bump still added significant revenue. His insights challenge complex marketing myths, proving that solid fundamentals yield extraordinary results.
AI Snips
Chapters
Books
Transcript
Episode notes
Built A New Course Quickly
- Boris and team built a brand-new course in six weeks with an A-player creator.
- Fast execution plus following a proven system produced the rapid launch results.
Position Add-Ons As Bonuses
- Position add-ons as separate bonuses rather than bundling them into the main course.
- Use 3–5 meaningful bonuses that bridge gaps, speed results, or remove objections.
Prioritize Sales Page And Funnel Elements
- Do focus primary effort on the sales page, checkout, order bump and a strong upsell.
- Optimize each step (VSL, copy, checkout design) to capture the existing audience's demand.
