Scaling Innovation with The Duracell Company's Associate Director of Product Innovation & Strategy Manasa Nalla

Scaling innovation inside a global legacy brand isn’t about ideas — it’s about execution, alignment, and measurable impact. Manasa Nalla, Associate Director of Product Innovation & Strategy at The Duracell Company, explores how enterprise leaders can move from innovation activity to scaled business growth. With nine years at Duracell spanning engineering, R&D, and product strategy, Manasa shares how she builds consumer-centric roadmaps, aligns 100+ external partners, and translates technical differentiation into compelling customer ROI. We discuss: What “innovation impact” really means inside a Fortune 1000 company, How to prioritize what makes it into the product roadmap — and what doesn’t, The story behind Duracell’s ProCell Cost Savings Calculator and proving labor savings to unlock growth, How to scale new products without getting trapped by legacy systems or internal politics, and Emerging technologies enterprise leaders should be watching from CES and beyond. If you’re in corporate strategy, innovation, CVC, or R&D, this episode is a practical guide to scaling innovation inside complex organizations.