Proof to Product 396 | Prioritizing When Everything Feels Urgent with ADHD Coach Skye Waterson, Unconventional Organisation
May 27, 2025
Skye Watterson, an ADHD strategist and founder of Unconventional Organisation, helps business owners improve focus and prioritization using neuroscience-backed systems. She discusses common ADHD challenges like task initiation and working memory. Short, practical approaches covered include brain dumps, a 'focus filter' for true priorities, sensory motivation tricks, and tailored SOPs to scale without burnout.
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ADHD Peaks In The Messy Middle
- ADHD often shows up in the 'messy middle' once initial startup dopamine fades.
- Entrepreneurs with ADHD may excel in crises and new projects but struggle with consistent operations.
Prefer Systems Over Tip Overload
- Avoid drowning clients in dozens of memory-dependent tips; implement tested systems instead.
- Learn a few deep systems that convert overwhelm into focus and time regained.
Cut Through Mental Noise
- Do a brain dump: write every task in your head for 10 minutes to clear mental clutter.
- Then identify which tasks are truly urgent by external negative consequence and limit them to under five.