BTB148: Process! | Mike Paton

What does it really take to build a business that runs without you? In today’s episode, we sit down with Mike Paton, EOS expert, speaker, and co-author of Process!, to unpack the systems behind sustainable growth.

Mike Paton is the co-author of Get a Grip and Process!, two cornerstone titles in the Traction Library that help entrepreneurial teams simplify and scale through systems. Beyond his writing, Paton has spent the last 17 years guiding leaders around the world as an EOS Implementer®, keynote speaker, and host of the top-rated podcast The EOS Leader. He succeeded Traction author Gino Wickman as EOS Worldwide’s Visionary and continues to champion the tools and disciplines that help businesses run better and leaders lead more effectively.

In this episode, we go deep into Process!, a book that makes building and sustaining systems feel possible even for the most visionary and creative leaders. Mike explains the three-step “process process,” how to document and simplify your company’s core operations, and why systems only work if they’re truly followed by all. He also shares practical ways to train teams, track progress, and adapt processes over time without adding unnecessary complexity. Plus, we explore how these same principles apply to book marketing, from aligning your audience to avoiding “random acts of marketing” and building campaigns that drive real results.

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Make sure to check out the book here: https://a.co/d/g05bwKi

Learn more about Mike Paton on his website: www.mikepaton.com

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