This Week in Startups

Sundar Pichai, tech crash, crypto, journalism and more with CNBC's Deirdre Bosa | E1458

May 13, 2022
Deirdre Bosa, CNBC's tech correspondent known for her sharp insights, discusses a myriad of topics, including her revealing interview with Sundar Pichai. She delves into the chaos of crashing public markets and the unsettling state of cryptocurrency, asking if we are witnessing a 'go-to-zero' moment. Bosa also explores the delicate dance of journalism in tech, particularly the double standards for women. Additionally, she tackles the censorship challenges in major platforms like YouTube, spotlighting the evolving landscape of journalism in the digital age.
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ADVICE

Interview Approach

  • Focus on the audience's needs when interviewing.
  • Prioritize getting answers to relevant questions over pleasing the guest.
ANECDOTE

Interview with Sundar Pichai

  • Deirdre Bosa interviewed Sundar Pichai amidst a volatile market.
  • Pichai projected calm and discussed Google's plans to hire 12,000 people.
INSIGHT

Google's Counter-Cyclical Hiring

  • Google's hiring plans during the downturn contrast with other tech companies.
  • This strategy reflects Google's available cash reserves and experience navigating previous market downturns.
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