Fashion People

Chanel Check

Apr 3, 2026
Bryan Boy, blogger-turned-influencer and fashion editor with deep Chanel expertise, discusses Matthieu Blazy’s vision for Chanel. He describes the new silhouettes and why pieces read stronger in boutiques. They debate product quality, boutique presentation, and the frenzy around sold-out items. Conversation also covers modernized accessories and the emotional storytelling behind the shows.
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INSIGHT

Mathieu Made Chanel Feel Tangible Again

  • Matthieu Blazy made Chanel feel modern by marrying tangible product craftsmanship with directional ideas.
  • Bryan Boy and Lauren describe thicker chains, upgraded linings, and wearable silhouettes that translated stronger in boutiques than on the runway.
ANECDOTE

Hunt For The First Look Jacket

  • Bryan Boy tried to pre-order look screenshots from the show but found his coveted first-look jacket was already sold out at boutique preview.
  • He hunted friends worldwide and still didn't secure that symbolic first-look piece three weeks after launch.
ADVICE

Price Against Perceived Value Not Hype

  • Value pricing should align with perceived product quality to justify luxury prices.
  • Lauren notes some Chanel jackets felt priced like 1990 equivalents adjusted for inflation, making the price-value equation feel justified.
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