A gorgeous and intelligent lady, Jennifer Baker has worked in the gaming industry for more than 20 years. She is an expert in business development and has strived and succeeded in the corporate world. At a young age, she realized that her most favorite task is conducting small business seminars where she helps entrepreneurs and companies with their start-up businesses or turnarounds.

Jennifer joins me today as she talks about the common mistakes entrepreneurs and start-up companies make regarding marketing and business development and the significance of surveying in keeping your loyal customers. She also shares several stories about how turnarounds can salvage your business and how emotional intelligence helps get the job done.

“Emotional intelligence is the most basic things that you realize are creating success in your life.” - Jennifer Warner

In This Episode of Real Money Talks:

How long in advance should you plan your marketing if you’re opening a business
Differences between marketing and business development
Top mistake all companies make
Strategies and software for designing an excellent survey
How emotional intelligence plays a part in business development

Resources Mentioned:

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Marketing and Emotional Intelligence as Part of Taking Care of Your Customer with Jennifer Baker