The Game with Alex Hormozi Part 9: Employees and Agencies | $100M Leads Book
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Aug 19, 2023 Discover how guts, not just brains, can drive your business forward. Learn effective strategies for hiring and training employees to boost lead generation. Uncover the secrets to maximizing the potential of agencies for business growth. The discussion highlights common misconceptions about self-reliance and emphasizes the power of collaboration. Gain insights into establishing productive relationships with agencies for immediate impact and long-term success. Transform your approach to recruitment and agency partnerships to accelerate your business.
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Business as an Asset
- A business reliant on the owner is a high-paying job, not an asset.
- A business that runs without the owner is valuable and creates wealth.
Replacing Yourself
- Alex Hormozi initially believed in doing everything himself.
- He later realized that replacing himself was key to scaling his business and increasing its value.
Internal Core Four
- Apply the Core Four (warm outreach, cold outreach, content, paid ads) to recruit employees.
- Treat employee recruitment like customer acquisition.