189 - Crowdfunding to $100M.

Peter Dering is the Founder & CEO of Peak Design. Peak Design is one of the most successful crowdfunded brands ever, with $60M raised on Kickstarter and revenue now surpassing $100M. Peter has built a design-first, sustainability-led company that continues to push boundaries in product, brand, and climate impact. We get into Peak Design’s unconventional crowdfunding strategy, its approach to sustainability, retail expansion, and how Peter leads a purpose-driven brand at scale. Enjoy!

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